About Aladdin Food Management Services
Today, Aladdin serves a broad spectrum of clients in 18 states [Florida, Illinois, Indiana, Iowa, Kansas, Maryland, Missouri, Nebraska, New Jersey, New York, North Carolina, Ohio, Oklahoma, Pennsylvania, Virginia, West Virginia, Michigan, Vermont] by providing food services to colleges and universities; health care facilities; private, independent schools; and businesses.
Aladdin is part of Elior North America, one the top contract foodservice companies in the United States. The company uses its ingredients for success: Culinary Innovation, Exemplary Service and Local Teams supported by Global Resources to positively impact people’s lives.
Our magic begins with this basic principle – our clients deserve the best service at the most economical cost. This simple statement is the foundation of everything we do. We strive to produce a high quality product, to pay fair wages to our employees, and to conduct ourselves as good corporate neighbors in the communities where we work and live.
To provide the best service, we tailor our programs so that they specifically meet your requirements. We do not force standardized programs on you. We work with you to customize a program that addresses your special needs and concerns.
Because we work with you on an individual basis, our corporate support staff and local management really get to know and understand your particular needs.
Aladdin does not have a complex corporate hierarchy that inhibits communication. You can pick up the phone and call our president at any time. Because our corporate staff members all have extensive operations experience, we do not incur burdensome overhead expenses. You can trust that your dollars are being used efficiently to manage your food services.
Keith Cullinan holds the position of President of Aladdin since joining the organization in January 2016.
With more than 35 years of experience within the food service management industry, he is an effective and experienced leader. Prior to this role, Keith held various roles of increasing responsibility within the Compass Group during his 19-year tenure. Most recently he was the Senior Vice President, Strategic Relations for Chartwells Schools where he launched an extensive training and accountability system to establish a retention culture focused on cultivating, enhancing and promoting client relationships.
Before his most recent role, Keith was the President of Chartwells (1997 – 2013) where he expanded the business from $65M to $900M in managed volume through acquisitions and organic growth to become the market leader.
Keith holds a certificate of advanced graduate study from Babson College, an MBA from Anna Maria College and a bachelor’s degree in management from Boston College.
Vice President of Operations
Paul Kowalczyk began his career in contract food management at the age of 16 working as a jack-of-all-trades at the local University. After earning his bachelor’s degree from the State University of New York at Brockport, he took on a management role in higher education working as a food service director at four different institutions.
Paul joined Aladdin in 1999. He quickly became a District Manager with a primary focus on education. Paul was promoted to Regional Vice President of Operations in 2009 where he has played a significant role in key contract extensions while maintaining the standards of the territory on a day-to-day basis.
Paul resides in Canonsburg, PA with his wife Karina and three children.
Vice President of Nutrition Standards and Compliance
Bonnie Bland, RD has diverse experience in the administrative, operational, and clinical sectors of the contract and private foodservice industry. After graduating from Marshall University, she began her career in the contract foodservice industry as a production manager at Concord University, Athens, WV. During this period, she transitioned to Clinical Staff Dietitian and Director Nutrition Services. In 1982, Bonnie entered the private sector and became Director of Food and Nutrition Services at a regional medical center in Jonesboro, Arkansas. A 375 bed regional medical center with extensive programs, she served as department director and was involved in community nutrition education, and co-director of an annual Health and Wellness event with over 10,000 people registering throughout the community.
Bonnie joined Aladdin in 1986 as Corporate Dietitian and has also served as District Manager. Her role has expanded to Director of Nutrition Services for Aladdin, AmeriServe and FitzVogt companies. She is a member of the Corporate Risk Management Committee working extensively within the WorkPlace and Food Safety programs across the division.
She is a member of the Academy of Nutrition and Dietetics and various practice groups within the organization. She is also a member of the International Association for Food Protection. When not traveling or in Wheeling, Bonnie resides in Franklin, WV.
Vice President of Operations
Bob Love brings more than 25 years of successful experience in dining services, hospitality, healthcare, consulting, and operations management to his role as Vice President of Operations for Fitz Vogt. After earning his degree in Hotel and Restaurant Management from the Stone School in Hamden, CT, Bob worked progressively through several of food and beverage positions up to department head for a major hotel brand in Cambridge, MA. He subsequently worked for a top-tier contract food management company, overseeing a variety of support services for seventeen senior living facilities throughout the country including a CCRC in Chicago with more than 800 residents. Bob then started his own consulting company helping different senior living communities with a variety of projects. In 2007, he accepted the position of District Manager in the Mid-Atlantic region for Fitz Vogt. In his current role as Regional VP of Operations, Bob supports and manages four District Managers who oversee 45 food service client locations throughout the New England and the Mid-Atlantic regions, including senior living and corporate services.
Director of Marketing
Trent Krupica joined the company in February 2016. In his position he is responsible for leading all marketing efforts and providing support for in-unit marketing, trade show management and proposal support coordination. Trent will work directly with the Elior North America Creative and Proposal teams to fulfill all marketing requests and produce proposal responses for the company.
Prior to joining Aladdin, Trent spent a year at Wheeling Jesuit University in the Marketing Department implementing new brand standards across the university. Following his time at Wheeling Jesuit, he spent 4 years at Lakeview Golf Resort and Spa as the Marketing Manager. He was responsible for managing all marketing and communications initiatives including marketing strategy development, graphic design, event coordination, media planning, social media and websites. At Lakeview, Trent helped the resort through a $3 million renovation and contributed to the resort’s highest revenue year in it’s history.
Trent graduated from Wheeling Jesuit University with a Bachelor of Arts in Political Science and holds a Master of Science in Integrated Marketing Communications from West Virginia University.
Trent resides in Morgantown, West Virginia and enjoys WVU sports and traveling.
Director of Marketing
Jeffrey Browne joined Elior North America in July of 2017. With over 10 years of experience working with operators to develop both local and regional marketing programs, Jeffrey works as a Marketing Director supporting the Eastern Region, providing marketing support to both operations and sales, creating dynamic marketing programs and materials.
In Jeffrey’s previous role with The Rose Group, he led the in-unit marketing activities for Applebee’s and Corner Bakery Cafes on the East Coast that included traffic building, promotional campaign development and rollout, graphic design, social media and event management. Jeffrey has also worked as a Marketing Director for Sodexo in higher education at Temple University, which was their largest account at the time. During his tenure at Sodexo, Jeffrey was responsible for driving meal plan sales and was able to achieve close to 70% participation on a 35,000 student campus where almost 80% undergrad students live off-campus.
Jeffrey earned his B.Sc in Marketing and Management from Penn State University (2001) and holds a Master of Divinity degree from Biblical Theological Seminary (2016).
An avid sports fan, Jeffrey enjoys all Philadelphia sports and coaches a local Pop-Warner football team. Jeffrey is active in ministry at his local church and resides in Glenside, a suburb of Philadelphia, with his wife and 4 children.
Director of Human Resources
Tracey Holst joined the company in June of 2016 as the Director of Human Resources. In her position, she is responsible for driving the Human Resources strategy for the organization. Tracey works directly with the EVP of Human Resources for Elior North America and is part of the Human Resources leadership team of Elior North America.
Tracey came to our organization with over 17 years of Human Resources experience in a variety of industries, including education, health care, and manufacturing. She is a highly experienced Human Resources and Talent Management leader who has demonstrated the ability to thrive in a variety of fast-paced environments by deploying progressive and robust human capital strategies and leading others to success.
Tracey holds a Bachelor of Science in Human Resources Management and a Master of Arts in Labor Relations, both from Indiana University of Pennsylvania. Most recently, Tracey received her Doctorate of Education in Organizational Leadership from Argosy University.
Tracey is an active Board member of the Pittsburgh Human Resources Association and a member of the Society of Human Resources Management.
She currently resides in Oakmont, Pennsylvania, with her husband and daughter. She enjoys traveling and cooking.
Director of Operations
Christopher Butler comes to Aladdin with more than 30 years of extensive experience in hospitality and campus dining. Christopher’s current role as Director of Operations allows him to add to the company’s growth portfolio by increasing sales with new business and managing account retention. Prior to joining Aladdin Christopher was the Director of Operations for Sales & Marketing with ABL Educational Enterprises Inc. for 17 years where he managed and oversaw accounts throughout the country. He worked directly with onsite managers to ensure profit success. Chris started his career in hospitality with Aramark where he held several different management positions 19 years.
Christopher received his Associates Degree in Hotel Restaurant from Southwest Tennessee Community College. He received his Bachelor Degree in Business Management from the University of Memphis. Christopher is a results-driven, strategic and customer focused Director of Operations with a hands-on approach to drive world class performance in both quality and financial growth. When Chris is not traveling throughout the country he resides in Memphis, Tennessee and enjoys rooting for the Minnesota Vikings
Director of Finance
Salvatore Zottola joined Aladdin as the Director of Finance in January 2017. Prior to his role at Aladdin he had over 16 years of finance an accounting experience of increasing responsibility. Most recently he was Finance Manager for PPG Industries where he was responsible for all financial metrics and reporting within their Packaging Coatings business unit. He was able to drive accountability and financial metrics to aid in the strategic business decisions.
Salvatore holds a business degree with a major in accounting from Duquesne University and an MBA from Waynesburg University.
Salvatore resides in Oakdale, PA with his wife and two children.
Seasoned food service veterans with more than 200 years of combined experience in the dining services industry.
Experience in dining services and facility services within the education, healthcare, and corporate service marketplace.
An extensive network of executive and management personnel across all business sectors allowing us to leverage unit support for operations , openings, and events.
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